Question:

What can I do to raise community awareness for my daycare?

Fun Fairs

Many commumities, and even stores such as Wal-Mart, host a day or weekend where there is face painting and more. Your parent's group could request a booth to participate. These need not be complicated- we once did a booth where the kids made paper hats from newspaper and string, glitter, etc. The kids loved it, and it really raised our community profile.

Food Drives

What better way to raise community awareness to the needs of families in poverty? Local grocery stores will often allow a collection point to be set up, and the food can be given to a local food pantry. People in the community often need a reminder such as this that children in childcare are very often from young, single parent, or lower income families who need two incomes to survive. This kills two birds with one stone...you help feed the needy, and childcare for the poor is raised in profile. Be sure to place wording on the collection point to the effect of "BLANK Childcare Center Cares About Child Hunger." Also check to see if the food pantry accepts other items such as diapers, and place this information at the collection point.

T-Shirts

A simple Tshirt with the name and/or logo of the child care provider. These need not be expensive, there are several inexpensive Tshirt maker programs available for the home PC. These not only bring up the name of the center, but puts people in mind that there are children in need of childcare in the community or else there would not be a center.

Donation Boxes

See if a local store will allow you to set up a donation box for supplies. Customers can purchase and donate glue, crayons, and other such items. The store wins and so do the children.

Parade Float

Have a float in the local parade! Have the children at the daycare center make a banner with all their handprints on it. Blow up some of their art work and place on the sides of the float.

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